Privacy Policy
Last updated: June 23, 2026
More Black Belts, a brand operated by Echoing Incorporated, a California corporation doing business as More Black Belts ("we," "us," or "our"), operates the website moreblackbelts.com. This page describes what information we collect, how we use it, and your choices.
Information We Collect
When you fill out a form on our site (to download a case study or book a call), we collect:
- First and last name
- Email address
- Phone number
- Academy/school name
- Any information you provide in form fields (e.g., current revenue, biggest challenge)
We also automatically collect standard web analytics data: IP address, browser type, pages visited, and referring URL. We use the Meta (Facebook) Pixel to track page views for advertising purposes.
How We Use Your Information
- To deliver the case study or other materials you requested
- To schedule and conduct calls you book with us
- To send you follow-up emails related to your request (you can unsubscribe at any time)
- To run and optimize advertising campaigns via Meta
- To improve our website and services
Third-Party Services
We use the following third-party services that may receive your data:
- GoHighLevel - CRM, email, SMS, calendar booking, and form hosting
- Meta (Facebook) - Advertising pixel for page view tracking and ad optimization
- Stripe - Payment processing (only if you become a paying client)
- Skool - Community platform (only if you join our community)
We do not sell your personal information to third parties.
Cookies and Tracking
We use the Meta Pixel which places cookies on your browser to track page views. This helps us measure the effectiveness of our advertising and build audiences for ad targeting. You can opt out of Meta's tracking through your Facebook ad preferences or by using browser-based cookie controls.
Your Rights
You can:
- Unsubscribe from our emails at any time using the link in every email
- Request access to the personal data we hold about you
- Request deletion of your data
- Opt out of tracking via browser settings or ad preference controls
To make any of these requests, email us at the address below.
California Privacy Rights
If you are a California resident, you may request access to or deletion of the personal information we hold about you, and you may ask us not to sell or share it. We do not sell your personal information. To exercise any of these rights, email us using the contact details below. We will not discriminate against you for exercising any of these rights.
Our website does not currently respond to browser "Do Not Track" signals, but you can opt out of analytics and advertising tracking using the cookie and ad-preference controls described above.
Data Retention
We retain your information for as long as you remain a contact in our system. If you request deletion, we will remove your data within 30 days.
Contact
If you have questions about this privacy policy, contact us at:
Echoing Incorporated (DBA More Black Belts)
5733 Marconi Avenue, Carmichael, CA 95608
Email: support@lc.moreblackbelts.com